Title: Telemarketing Executive

Working Hours: 10:00 AM to 7:00 PM

Working Days: 6 days per week

Contract Duration: 1 year

The job role of a telemarketing agent for a used car company primarily involves generating leads, promoting vehicles, and assisting in converting prospects into customers over the phone. Here’s a detailed breakdown of their responsibilities:

Key Responsibilities

1. Outbound Calls:

• Contact potential customers using provided lead lists.

• Follow up with previous inquiries or leads from online platforms, ads, or dealership visits.

2. Inbound Calls:

• Answer calls from interested buyers, provide information about available vehicles, and schedule appointments with sales representatives.

3. Promoting Vehicles:

• Highlight the features, benefits, and pricing of used cars.

• Inform customers about promotions, financing options, and trade-in deals.

4. Lead Qualification:

• Identify serious buyers by asking the right questions.

• Collect and verify information such as budget, car preferences, and timeline for purchase.

5. Appointment Setting:

• Book appointments for customers to visit the showroom or take test drives.

• Coordinate with the sales team to ensure follow-up.

6. Database Management:

• Update CRM systems with customer interactions, preferences, and follow-up notes.

• Maintain records of calls, sales, and customer feedback.

7. Customer Service:

• Address basic queries about vehicles, pricing, warranties, or services.

• Handle objections politely and redirect complex questions to relevant departments.

Required Skills

• Excellent verbal communication and persuasion skills. – Bilingual

• Knowledge of vehicles, especially used cars.

• Basic understanding of financing options and dealership operations.

• Ability to multitask and work with CRM software.

• Patience and resilience to handle rejections or uninterested customers.

Goals & KPIs

• Number of calls made per day.

• Lead-to-appointment conversion rate.

• Appointment-to-sale conversion rate.

• Customer satisfaction score (if applicable).

This role is essential for driving foot traffic to the dealership and increasing sales through proactive customer outreach.